Foundation sprint
Fixed scope, covering technical setup, positioning, first priority pages and a 6-month plan.
Startup SEO · San Francisco
Startup SEO Consultant in San Francisco
Get the foundations right early, without paying for a program you don't need yet.
Book a founder call
30 minutes · No pitch, no proposal to chase
San Francisco founders get two kinds of SEO advice. One says ignore it until Series B. The other sells a big content retainer before the product has found its market. Both are usually wrong.
There's a small set of things worth doing early because they're cheap now and expensive to fix later, and a lot that can wait. I help founders tell the difference.
Worth doing early
- Technical foundations: a site structure and CMS setup that won't need rebuilding in a year, clean indexing, no staging sites in Google, proper redirects when you rename.
- Category clarity: clear language on what you are, who it's for and what you replace. This matters for Google, and even more for how AI assistants describe you.
- A handful of high-intent pages: core use cases and a few honest comparisons.
- Founder-led content: a few genuinely useful pieces from the people who know the problem best.
- Tracking: know where signups come from before spending more.
What can wait
Large content calendars, programmatic pages, aggressive link building and big retainers. These make sense around product-market fit.
How I work with Bay Area startups
Launch and rebrand support
So a rename or domain change doesn't cost what you've built.
Advisor hours as you grow
Until it's time for a real program. When it is, see SaaS SEO in San Francisco.
Why founders work with me
I've built companies myself: The Business Rover and PromptRush. I'm also CMO at Renderforest. I know what it's like to spend limited money, and I'd rather tell you to wait than sell you something early.
Frequently asked questions
Foundations from day one. A real program once you have product-market fit.
Yes: the role, interviews and onboarding. The hiring guide covers what to look for.
Yes, when I'm in San Francisco.
Book a founder call
Tell me the stage, the category and what you're about to spend money on. If the answer is wait, I'll tell you that.
Book a founder call
30 minutes · No pitch, no proposal to chase